Influencer Marketing Strategy

Bring your brand to potential customers in a way they can’t ignore: through true digital word-of-mouth; by connecting with the people they already trust and listen to.

Whether it’s generating buzz by finding and activating a brand’s most powerful advocates, collaborating with influencers as brand storytellers and content creators, or partnering with popular digital personalities as brand spokespeople, we identify the right people and the right ways to engage them.

Tapping into all subcultures and niche categories.

We are able to tap into every subculture in social media utilising our in-house social listening tooling and proprietary influencer identification methodology. We examine niche interests and one-of-a-kind passions. Micro doesn’t always mean small. We also work with micro-influencers who have smaller followings and huge authority. These talented creators share their passion with highly engaged communities around a target niche, which means we can also deliver success for B2C and B2B organisations.