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An increase in social media following on key channels such as LinkedIn, Facebook and Twitter
Ventura work alongside Kingswood Group to create and implement an organic social media strategy that builds brand awareness and generates leads. To support with creative development both on the professional website and across marketing activities, alongside providing general business consultancy support
Ventura’s team worked closely with Kingswood’s MD and founder to understand their key business objectives alongside their ethos and approach to work. We then actioned these points and used our social media expertise to structure an organic social strategy that lined up with business goals and portrayed consistent tonality and messaging throughout. Creative asset design was implemented to accompany organic social media messaging, alongside the implementation of Search Engine Optimisation to improve website perfromance
Creation of organic social media strategy to reflect Kingswood’s business objectives, creating posts, inputting daily scheduling and managing community interactions across multiple social media channels
Designing social media templates for Kingswood group to use across social media channels to insert branding into every post published. Ventura’s creative team also produce a selection of specific designs for events, key calendar dates and PR
An audit across the technical, on-page and off-page pillars, revealed an opportunity to optimise on-page elements and Google My Business Listing. Ventura’s SEO experts brought both of these elements in line with Local SEO best practise and created location-specific landing pages for their target locales, resulting in increased visibility in the local pack and for search terms with local intent